Brand Strategist & Collaborative Partner
I am a white-label partner for creative agencies. I bring 15+ years of expertise in branding, business development and client management. I seamlessly integrate into your team to provide high-level creative ideation, impactful pitch strategies, and strategic branding services to your existing and prospective clients. My experience across Lifestyle, Beauty, Entertainment, and Technology verticals enables me to swiftly understand and address your clients' diverse needs. I bridge the gap between concept and execution, strengthening client relationships with focused energy, passion and proven strategies that resonate.
I live in Los Angeles, California with my 2 year old son, my husband and our dog, Oli.
“Working with Justine Mincin has been an outstanding experience. She quickly adapted to our specialized niche, showcasing remarkable brand expertise. Justine diligently and thoughtfully crafts brand strategies with genuine care and precision, demonstrating an intuitive understanding of her clients. Her ability to truly "get" a client's vision and translate it into a powerful brand strategy sets her apart.”
—Stephanie Thomas, SET Collective
Areas of Expertise
Brand Strategy
Positioning & Architecture
Data & Insights
Storytelling
Activations & Experiential
Consulting
Go-To-Market Planning
New Business Strategy
Sales Consulting
Creative Ideation
Client Management
Pitch Presentations